In our digital marketing, email and evite world of today, a direct mail piece often stands out and sets your company and message apart. To up the polish and wow-factor, consider ordering custom postage stamps with your unique design. It’s a great way to grab the recipient’s attention and provides…
Today most companies have some sort of web presence; many have blogs to share original content and company updates. The real key to success is to ensure that people actually find your website and the great content it holds while they are navigating the Web and Googling different concepts and…
As some of you noticed on @PaigeDawson yesterday, I had the good fortune to spend the day with APQC (the American Productivity & Quality Center) for the Inaugural Founder’s Day & Jack Grayson’s 92nd Birthday Celebration. What an inspirational event! I have a special affinity for APQC (as a long-term…
I had the tremendous privilege of becoming a Mom in June. While I was on maternity leave navigating my new world of infant care, like every rookie mother, I suddenly became a multitasking machine. Pick up a dropped burp cloth with my foot while unloading the dishwasher with one hand…
It’s July and the start of Q3. The year is halfway over. Yes, really! Every year I awake amazed that we’ve sprinted to the midpoint of a year. The big question this poses for me: Am I halfway finished with my 2015 goals? Hitting annual goals takes discipline. And, it…
In my last blog, I shared my background on internships over 20 + years as well as Ten Tips for Interns. This blog post will cover Ten Tips for Employers who hire and manage interns. Ten Tips for Employers: Don’t rely on the resume or interview alone, sometimes the sizzle is…
I’ve long been a fan of college internships as both a source of real-world learning and relationship building for young students as well as a resource to handle the multitude of support/entry-level tasks for employers—especially marketing/PR agencies. Over my 20 plus years in business, I’ve had the pleasure to work…
I recently had the privilege of attending an event that is one of Dallas’ best-kept secrets: The quarterly Spotlight Series breakfast hosted by Pearson Partners International, one of our long-time clients. Each breakfast addresses one current hot topic, with either a panel of experts or a single speaker answering questions…
We are fortunate to work with entrepreneurs who develop practical, innovative, “Why didn’t I think of that?” concepts for new products and services. Most recently we’ve had the privilege of helping Joe Francis and his team launch Lekker, a revolutionary app-based chef brokering service. Currently available in Houston and soon…
Whether it takes the form of public relations, website development or logo design, our primary mission is to tell the stories of our clients. Sometimes a talented journalist does exactly that in a way that captures precisely what makes a business unique. We’re thrilled that veteran business columnist Cheryl Hall…
