There is something about a room full of women determined to lift up the those around them that is both inspiring and energizing. In honor of Women’s History Month, I found myself in such an atmosphere in the home of a dear friend as we gathered with approximately 40 other…
Business-to-Business (B2B) marketers are constantly looking for the best ways to reach their audiences. Conventional methods such as direct mail, print advertising, tradeshow exhibits, and event sponsorships can sometimes be costly. However, digital advertising presents marketers with affordable alternatives to reach targets. In this blog, we’ll discuss one such digital…
This should not be this hard. Wow. I know nothing. How am I going to survive as an adult? These were essentially the thoughts I had at work when tasked with figuring out the correct postage for a package. I looked it up online, reviewed a website, looked it up…
Is it the end of the [Facebook business Page] world as we know it? Well, it may not be the end, but business Page managers are going to have to up their game if they want their content to be seen according to a news announcement from Facebook last week….
“What’s in a name? that which we call a rose By any other name would smell as sweet.” – William Shakespeare, Romeo and Juliet Words are funny that way. The associations we make between them and what they represent, whether or not there is any logical connection, makes them driving…
Ahh…the holiday season. You know what they say (or sing, rather): “It’s the most wonderful time of the year.” Here at MPD, we’ve been reminiscing about some of our holiday memories and traditions and want to share our favorites with you. Paige Dawson Rodriguez What is your favorite holiday memory?…
In today’s blog, MPD Ventures Intern Katherine Wilkes shares key takeaways from Pearson Partners International’s HR Roundtable event featuring Ignite Global. Mind Reading for Managers I recently attended a DFW HR Roundtable event hosted by our client Pearson Partners International. Our clients constantly create learning events for their respective industries –…
For small businesses and nonprofit organizations, free online tools and programs can be lifesavers for producing efficient and quality marketing. Most small enterprises have limited funds for paid software solutions, yet still have marketing needs to be met to woo customers, donors, volunteers, partners, and the like. Happily, this blog…
I met with Paige recently to discuss our social media marketing approach. I asked questions like how do we want to portray our brand? How often should we post? What kind of content should we post? And so on. The answer to many of these questions boiled down to who…
We knew he was onto something. When Alex Danza came to us in 2014 to help with Vonlane’s business launch, we were so excited about his innovative concept and mission to change the way Texans travel. It didn’t take long for Vonlane’s luxury motor coach service to catch on, and…
