If you’re a small business owner with a company social media presence, chances are you have a designated team member who manages those profiles—handling the posting, shares, follows, etc. Or, if there isn’t a team member with the time or skill set to manage your social media, perhaps you outsource…
Social media platforms create a space for marketers to craft a personality for their companies that will be shared with the public directly and personally. There is wisdom to be gained by observing the unique personalities of a few of the giants in the realm of social media. Here are…
UPDATED JULY 26, 2017: Due to social media platforms changing their image requirements frequently, we recommend checking the FAQ pages linked below for the latest sizing updates. All sizes are measured in pixels unless noted otherwise. Facebook Twitter LinkedIn Instagram Google+ YouTube Pinterest Finding or creating the right profile…
Recently, I was collaborating with a client to support her Twitter content plans. Her goal was to streamline how to find, create, and curate great content to share with her followers that was the right blend of thought leadership and company promotion. Well that old 80/20 Rule we all know…
