In a recent blog, our video whiz-in-residence Chris Kelley shared some guidelines on harnessing the power of video. Today we’ll take a look at one of the most common and effective ways we help clients leverage video: testimonials. You can talk about your company and its strengths all day, but…
You’ve seen it—and probably admired it—those business owners, developers and sales folks who make the sales process appear effortless, fun, engaging. They build rapport, connect on an individual level, exude energy and inspire trust—and they don’t have a scripted sales pitch. It’s so smooth that you don’t realize you’re being…
February was a special month for us at MPD Ventures, as we had the privilege to be involved in two large-scale fundraisers for non-profits that are close to our hearts. Giving back through pro bono work and support of local charities has been a fundamental part of MPD’s mission since…
While we love to watch entertainers get decked out and vie for coveted honors like a Golden Globe, Grammy or Oscar, helping our clients win business awards is much more fun for us. If you’ve never considered awards as part of your brand awareness and marketing strategy, this is the…
Even though my hometown team won, in some ways this year’s Super Bowl felt a bit less than stellar. Maybe it was the dismal lack of scoring, or perhaps the halftime festivities that featured way too much of Adam Levine’s bare torso. But let’s look for the positives! Here are…
What’s your story? Why do you exist? Why are you here? Why are you better than AND different from every other option that exists? And, can AND DO your employees, partners, and clients tell the same story? ♦ ♦ ♦ ♦ ♦ Last week I had the privilege to do one of my favorite…
I was privileged to attend a panel discussion for collectors and philanthropists hosted by Communities Foundation of Texas in April. I learned all about the thinking and process to use art for charitable giving. Most of you may be aware of the most significant charity auction ever staged, The Collection of…
There is something about a room full of women determined to lift up the those around them that is both inspiring and energizing. In honor of Women’s History Month, I found myself in such an atmosphere in the home of a dear friend as we gathered with approximately 40 other…
This should not be this hard. Wow. I know nothing. How am I going to survive as an adult? These were essentially the thoughts I had at work when tasked with figuring out the correct postage for a package. I looked it up online, reviewed a website, looked it up…
“What’s in a name? that which we call a rose By any other name would smell as sweet.” – William Shakespeare, Romeo and Juliet Words are funny that way. The associations we make between them and what they represent, whether or not there is any logical connection, makes them driving…
