Is it the end of the [Facebook business Page] world as we know it? Well, it may not be the end, but business Page managers are going to have to up their game if they want their content to be seen according to a news announcement from Facebook last week….
Is your company using video as a marketing tool? Many businesses are now leveraging the power of video content, whether promoting products and services, sharing client testimonials, or providing how-to videos for customers. The possibilities are endless, and it’s easier than ever to record and share video content. For clients…
Social media platforms create a space for marketers to craft a personality for their companies that will be shared with the public directly and personally. There is wisdom to be gained by observing the unique personalities of a few of the giants in the realm of social media. Here are…
UPDATED JULY 26, 2017: Due to social media platforms changing their image requirements frequently, we recommend checking the FAQ pages linked below for the latest sizing updates. All sizes are measured in pixels unless noted otherwise. Facebook Twitter LinkedIn Instagram Google+ YouTube Pinterest Finding or creating the right profile…
Graphics – or images – play an undeniably important role in today’s social media marketing. However, many marketers don’t have the time or the budget to spend on purchasing or creating sophisticated graphics. Thankfully, there are websites out there that are sympathetic to our plight. We’ve discovered four useful resources…
We are honored to have been a part of a milestone celebration and event for our client, Terrell Municipal Airport. Recently the airport held the 9th Annual Flights of Our Fathers Air Show & Fly-In, and what a grand event it was! This is our fourth year working with Terrell…
Facebook is at it again. The most recent updates have a significant impact on brands that use Facebook as a marketing tool. If you have a Facebook Page for your business, you’ll immediately notice a different layout when accessing on your desktop, including: The profile pic no longer overlaps the…
Recently, I was collaborating with a client to support her Twitter content plans. Her goal was to streamline how to find, create, and curate great content to share with her followers that was the right blend of thought leadership and company promotion. Well that old 80/20 Rule we all know…
I recently tried out Facebook Live Video. There are lots of potentially good opportunities for using live video in marketing. In my particular case, I was attending a client event and wanted to generate interest and excitement. As most first-time ventures go, it was a learning experience. Here are my…
Our clients continue to amaze us with their ability to blaze new business trails. Most recently we’ve had the pleasure of launching CycleBar Flower Mound, a premium indoor cycling facility. Local entrepreneurs James Moller and Shelby and Katherine Faubion are behind CycleBar Flower Mound. They wanted to bring a new, fun way…
